In 2001 designer Lena Tsokalenko graduated from the Institute of Contemporary Knowledge (Minsk, Belarus) majoring in design. She has been the member of Belarus Designers Union since 2001 but since 1998 she has been already actively involved in various fashion events of Belarus, Ukraine and Russia.
In 2003 Lena Tsokalenko opened the design studio in Minsk and since 2002 she has been the all-time participant of Moscow fashion weeks. Prêt-a-porter collection Fall-Winter 07/08 shown at fashion week, in Moscow in Gostiny Dvor along with prêt-a-porter collection Spring-Summer 2009 shown at the Russian Fashion Week were acknowledged among the 10 best collections of the season by Fashion Industry magazine (Russia). Collection Fall-Winter 13/14 shown at Mercedes-Benz Fashion Week was among the best five Russian collections of the season acknowledged by fashion portal Refinery29. In 2008, 2009 and 2010 designer took part in СРМ exhibition in Moscow, in summer 2010 – CPD exhibition in Dusseldorf (Germany), in January 2014 in GALLERY exhibition in Berlin (Germany).
There is no single term to describe the concept of Tsokalenko’s collections. Moderate and laconic features go along with the light irony; one can always trace intelligent multiple layers which make clear and harmonious sound. Every dress, every coat, every blouse with lena tsokalenko label includes hand-made elements, nice textures, that care about the feminine shapes and lines.