At the Figure Skating World Championship 2016 in Boston Russian figure skater Elena Radionova performed in a dress that was designed by Alena Akhmadullina specially for this occasion.
Partnership with Alena Akhmadullina brand was initiated by one of the shareholders of Gasenergoservice company, Anton Sikharulidze. Currently Anton is negotiating with Elena Radiona on the subjects of sponsorship and support in the next season and in regards of the upcoming Olympic Games in South Korea in 2018. It was Anton Sikharulidze who consulted the designer at every stage of creating the costume for Elena Radionova.
'We are old friends with Alena and I know her as a creative person who is interested in extraordinary projects, which she once again proved beautifully handling the set task. Many specialists noted that Elena Radionova's dress at the World Championship was the brightest and eye-catching. We are planning to continue our partnership with Alena Akhmadullina’s company in the future,' comments Anton Sikharulidze.
'There are certain specific moments in creating costumes for sportsmen: it should suit the sportsman, music background, match the idea of the program. In figure skating there are also a lot of rules with respect to the costumes which should be followed. It is not my first experience of working with sportsmen but I deal with figure skating for the first time. I really enjoyed working with Elena Radionova and looking forward to our future partnership,' shared Alena Akhmadullina.