YULIA PROKHOROVA BELOE ZOLOTO SPRING SUMMER 2015 IMPULSE

The spring-summer 2015 collection Impulse of YULIA PROKHOROVA BELOE ZOLOTO fashion house is based on an ancient Slavic tradition to set domestic birds free from their cages in spring prior to the holiday of Annunciation.

The spring-summer 2015 collection Impulse of YULIA PROKHOROVA BELOE ZOLOTO fashion house is based on an ancient Slavic tradition to set domestic birds free from their cages in spring prior to the holiday of Annunciation.

This beautiful ritual of setting the birds free to completely liberate nature from the power of winter, to let spring arrive together with this freedom and loud birds singing, served as an inspiration and a metaphor for the line of luxurious handmade dresses, representing true masterpieces.

The main heroine of the “Impulse” collection is an elusive and marvelous girl, the symbol of beauty and unrestrained freedom. She looks like a charmed heroine form a fairy-tale – light, sensitive and feminine. Having met her one can long sense a note of perfection and harmony as if from tender elusive aroma or a gust of fresh spring wind.

The overall mood of lightness and freedom is attained by an airy texture of flowing fabrics colored with tender pastel shades. The collection is executed in light pastel chords, with the use of floral print and feathery decorations, which envelop the female body with a weightless cloud as if with the wings which are about to spread behind her back.

“My heroine is beautiful, fresh, successful… perfect! Perfect in everything!” Yulia Prokhorova